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The DO Different Board
Monthly working sessions for business owners.

  • Do Different. Get it Done.

    Stop talking about your business. Start working on it.

    The Do Different Board is a small online group of business owners who meet once a month for three hours of real work on their real businesses, led by marketing strategist Debi Katsmar.


    Start My Free Month

    Next Session

    Wednesday, November 18th
    10:30 am - 1:30 pm EST

    Debi Katsmar
About Image

ONE

 DIFFERENT THING

Is this right for you?

Does This Sound Like You?

You know what you should be doing. You keep not getting to it.
You get plenty of advice, but nobody to work through your situation with.
Your marketing is a pile of tactics, with no plan to hold it together, or anyone to make me accountable.
You're the owner, the operator and probably the bottleneck holding things up.
Networking is pleasant, but nothing in your business changes afterward.
You've been in groups where everyone talked and nobody left with anything finished.

If you nodded at more than one, this was built for you.

What It Is

It is An Advisory Group

The Do Different Board is an advisory group, not a networking group and not a discussion circle. Once a month, three to eight business owners meet online for a three-hour working session. You bring a real issue from your own business. You leave with a decision made, a number worked out, a process fixed or a plan written down.


We call it Do Different because we mean it. We question the advice everyone repeats and nobody tests, and we hold on to the fundamentals that haven't changed in decades.

Three Things Make It Different

Work, not talk. Every session produces something you can point to. If you can't say what you decided, built or fixed, the session didn't do its job.


One Different Thing. Every month, you commit to one thing you'll do differently, or stop doing, and report back at the next session. One change a month, followed through, beats a long list of good intentions.


Challenge the assumption. Each month's topic pairs a piece of conventional wisdom that deserves a second look with a fundamental that still holds. You'll know which advice to drop and which to keep.

How It Works

One session a month.  Third Wednesday, 10:30 am to 1:30 pm Eastern, online.
What happens in a session:
20 min        Progress check: what you committed to, what happened, what got in the way
25 min        Debi teaches the month's topic
40 min        Guided work on your own business
10 min        Break
65 min        Member issues: bring a problem, get feedback and help solving it
20 min        Decisions, next actions and your One Different Thing

Office hours. Two drop-in sessions, between monthly meetings at published times to ask questions and get specific help. This is group support, not unlimited one-on-one consulting. 

A small group, on purpose. Three to eight members means real time on your own business, not a few minutes at the end.

Topics. Each month focuses on one part of running your business, such as contingency planning, email marketing or key performance indicators.

A Decision


A Process


Feedback


One Different Thing


What You Leave With

  • A decision you were putting off, made
  • A plan, process or calculation you can use the next day
  • One Different Thing you've committed to
  • Feedback from other business owners 
  • Experienced advice from someone who has been doing this for more than 40 years


Who It's For

The Do Different Board is for owner-led businesses that want practical help making decisions and following through. Solopreneurs are welcome. Business-to-business (B2B) and business-to-consumer (B2C) owners are both welcome. There is no minimum revenue. What matters is that you run a real business, you'll bring a real issue, and you'll do the work between sessions.

We're not set up to work with multi-level marketing or direct-sales companies.

Who Leads It

Debi Katsmaris a marketing strategist and business consultant at Prowl Communications. She has more than 40 years in marketing, starting before the internet existed, and has worked as a publisher and writer as well as a consultant. She created the Foundational 6 Architecture, a framework that breaks business growth into six pillars you can act on.


Debi is in the room every session. She teaches, she works on your business alongside you, and she gives direct advice.
Debi Katsmar, Founder Prowl Communications
Rob Berman

What Our Customers Say

I have worked with Debi Katsmar for two years to add functionality and programs to my Zoho software.  Now, I took that collaboration one step further.  Debi has created BAAB, Business Accelerator Advisory Board, which I immediately joined.  The mastermind group is designed to help business owners like me to challenge our assumptions about business, work to maximize opportunities and overcome challenges.  We explore different aspects of our business each month such as Contingency Planning, Email Marketing and Key Performance Indicators (KPI).  We have already identified various areas for changes.  The result is that I see my business more clearly and have a better defined set of metrics to advance my company to the next level. 

CEO of Energia Medical, LLC Rob Berman

Christine Rae

What Our Customers Say

Debi is excellent at what she does, bringing clarity, focus, and experience to every initiative.
Her ability to simplify complex challenges and deliver strategic solutions is a real asset. Her leadership with the advisory group reflects her ongoing commitment to raising the standard of excellence in the marketing industry, bringing empowerment to business owners. Her marketing insight, strategic thinking, and practical approach help ensure the board provides relevant, actionable guidance. She leads with professionalism, encourages collaboration, and consistently contributes insights that move conversations—and results—forward. As a business owner I believe  her advisory group is an important resource for any business looking to stay competitive and grow with confidence.

CEO at CSP International™ Christine Rae

Next Session

Wednesday, November 18th 10:30 am EST

Join

Your first month is free to attend - so you can make sure it is a good fit before committing... 

Get Started TODAY!

Billing: If you love the first free session, we'll send an invoice for the monthly subscription to continue participating. You can cancel anytime.  NOTE: You can only participate in a free session once. 


Registration closes the Friday before each session. 
Start Your Free Month

FAQ

No. Networking is a side benefit. The point is to work on your own business with other owners and an experienced advisor.

Tell us ahead of time if you can, and we'll help you stay on track with your One Different Thing and the session materials.

Office hours are group support. One-on-one consulting and implementation work are available separately at an additional cost.

We will record the training portion of the meeting only as members typically do not want their private business information shared beyond those present. 

This is the reason we have the first month of your membership free. You can cancel if it is not a good fit for you. 

For sure. Email Debi or give us a call at 905-734-8273. 

JOIN TODAY!

Your first month is free, simply complete the form to get started! 

The Schedule Ahead

Tentative Topics

Our November session is locked in. Everything after that is tentative, because members often have a say in what we tackle next. Join us for monthly working sessions built around One Thing and the marketing principles that never go out of style, then leave with something done, not just something discussed.

NOVEMBER

November 18, 2026

Gather, Review, Reflect: Strategic Foundations for 2027

Look back at what worked, what didn’t and what you’d do differently, then set the foundation for 2027. You’ll leave with clarity on your One Thing and a marketing base that holds up all year.


JOIN NOW

DECEMBER

December 16, 2026

The Do Different Business & Marketing Plan for 2027

It’s Business Plan Month. We build your 2027 plan in the room, with your goals and One Thing at the centre and proven marketing principles behind every decision.


Not Open Yet

JANUARY

January 20, 2027

Your One Different Thing: Launching the 2027 Plan

A plan only matters if you act on it. Choose the one change that will move your business the most, then map your first 90 days and the marketing to support it.

Not Open Yet

Get in touch with us

Have Questions - Reach Out

Happy to answer your questions... Call as at 905-734-8273 or Email Debi

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